Topic & Description:
From Local to Global: Concepts, Frameworks, and Analytical Tools Necessary to Develop an Effective Global Strategy
Globalization has changed the dynamics of business irrevocably. Today’s companies must operate on a much larger scale and in an environment of global competitiveness where product development, market needs, customers’ targets must take into account multiple cultures, collaborations and regional developments. Even for companies that do not intend to “go abroad,” the entry of foreign companies into their home markets makes a better understanding of global strategy a necessity if not a requisite for survival. The goal of this course is to introduce you to concepts, frameworks, and analytical tools necessary to develop an effective global strategy. There will be case studies and a presentation by student group teams on companies visited.
Accommodation & Travel:
Başak Yalman (email@example.com)
Yasemin Soydaş (firstname.lastname@example.org)
INCAE Business School will host the Global Network for Advanced Management’s second unConference on entrepreneurship in June.
The three-day event, which is open to faculty and others from Global Network schools with an entrepreneurship education, runs June 28-30 and includes tours of Costa Rican companies and startups in the country’s capital of San José. Attendees will also have opportunities to network during meetings with INCAE alumni who have launched successful ventures in Latin America.
Ryan Schill, a professor of entrepreneurship at INCAE Business School, is an organizer of the event. He was inspired by the first unConference, hosted by the Technion in Israel in 2016, to highlight some of the issues that face entrepreneurs in Central America.
“Israelis think globally, and their startups are born global,” Schill said. “We are going to show how entrepreneurs from Latin America are competing in the global marketplace with entrepreneurial ventures amid a host of challenges.”
Under the “unconference” format, part of the agenda is pre-determined, but some of the gathering is left open to allow for the free flow of ideas and discussion of new topics.
Schill said that conversations about entrepreneurship are often framed around a “traditional Silicon Valley story” where companies seek venture capital to fund their ideas. The reality, he said, is that in other parts of the world, entrepreneurs create new funding streams and other resources out of necessity, but those experiences still translate into globally relevant ideas.
Working with other scholars and experts across the Global Network helps educators find new ways to introduce entrepreneurship lessons to future startup founders, he said.
“There are entrepreneurs accomplishing great things without the Silicon Valley-like ecosystem. How are they doing it with many challenges such as corruption, economic and political instability, and lack of access to finance and education? We will look at some of these entrepreneurs as live cases and see first-hand how they have succeeded,” Schill said. “The advantage of the Global Network for entrepreneurs and educators is that we learn about the ecosystems, methods, and processes of others.”