Value Chain Reconstruction & Business Model Innovation (Yiwu Campus)

Business School, Renmin University of China (Renmin Business School) will collaborate with Belt and Road International Business School, Renmin University of China to hold its 2027 Global Network Week March at the vibrant campus in Yiwu, the world’s unparalleled hub of cross-border commerce, to explore the challenges and hidden opportunities in global trade amidst ongoing trade tensions. Utilizing Yiwu’s iconic trade landscape as a dynamic learning laboratory, the module will empower MBA students with profound insights into how Chinese enterprises navigate the complexities of global markets during trade disputes, while enhancing actionable strategies for facilitating business globalization and fostering cross-border commercial collaborations. Participants will have the opportunity to visit leading trade enterprises in Yiwu. The Renmin GNW will conclude in Hangzhou with a visit to the Alibaba Group Global Headquarters to explore digital cross-border commerce and platform-based global trade practices.

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